
Conversations with MarTech
As publishers turn to low-value and AI-generated content, they’re missing out on authenticity and original points of view.
Conversations with MarTech is a new series highlighting interesting points of view and interesting roles in the marketing and marketing operations space.
Season 1 of Conversations with MarTech debuts in January 2025. The premier season has already recorded five episodes, including:
- Kara Heater, Director of Marketing for the Savannah Bananas baseball club (What can marketers learn from the Savannah Bananas?)
- Mark Stouse, CEO of ProofAnalytics (What do C-level executives think of their GTM strategies?)
- Len Devanna, VP of Customer Experience of Cortico-X. (Voice agents will change how you think about your brand and website)
- Natalie Silverstein, Chief Innovation Officer, Collectively. (How influencer marketing became an essential channel)
- Mike Rizzo, founder, MarketingOps.com (Want to understand marketing ops? Talk to this guy)
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Podcasting since 2023 • 36 episodes
Conversations with MarTech
Latest Episodes
Hyper Adaptive: Redefining Organizations in the Age of AI with Melissa Reeve
In this episode of 'Playbook Broken,' Marc dives into the rapidly changing landscape of marketing, driven by AI and automation. Featuring
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Season 1
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Episode 3
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32:28

Playbook Broken: The Innovator's SEO: Navigating the New Age of Search with Matthew Kay
Welcome to Playbook Broken, where outdated marketing tactics are left behind. Marc introduces Matthew Kay, the new head of Search for Active Campaign and co-founder of the Tech SEO Connect ...
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Season 1
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Episode 2
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23:39

Playbook Broken: Rethinking Marketing with Molly St. Louis
In the first episode of Playbook Broken, Marc Sirkin, CEO of Third Door Media, dives into the fast-evolving world of marketing and why tr...
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Season 1
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Episode 1
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36:01

Share of search is the marketing metric you need to be tracking
Share of search is a marketing metric that looks at all of the branded searches beging done in your category and tells you how many of those searches are looking for you.As marketing metrics go, share of search is relatively quick and e...
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Season 1
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Episode 9
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9:57
